Easydry and Net Zero Now: Pioneering Sustainable Solutions for Salons
In an exciting step forward for sustainability within the hair, barber, beauty and hospitality industries, Net Zero Now has proudly partnered with EasyDry. This partnership celebrates the spirit of Earth Day—not just annually but every day—by providing salons with the tools they need to significantly reduce their environmental impact. The collaboration is designed to help salons make a positive shift towards their Net Zero targets through practical, everyday sustainable salon practices.
Leading with Innovation: Easydry's Commitment to the Environment
As a B Corp certified organisation, Easydry's commitment to the environment is unwavering. They offer an innovative line of biodegradable, recyclable, eco-friendly salon products and packaging that set new standards for eco-friendliness in the industry. Easydry towels are not only 100% compostable and recyclable but also more efficient and quicker to dry than traditional cotton towels. For an average salon of 6 stylists adopting Easydry's products can expect to save up to 586,427 litres of water and cut carbon emissions by up to 43% annually, aligning with both their and their clients' sustainability goals.
The Net Zero Journey: Empowering Salons Towards Sustainability
The Net Zero Salons Initiative, launched by Net Zero Now in 2023 with L'Orèal, underscores the shared mission to empower salons on their sustainability journey. This initiative provides salons with the necessary tools, a bespoke roadmap to salon sustainability initiatives, and a standard for Net Zero certification, marking significant strides towards environmental stewardship in the salon industry.
Assess and Reduce your Carbon Footprint
The collaboration with Net Zero Now is more than just a partnership; it's a unified approach to offering salons a seamless way to assess and reduce their carbon footprint. In celebration of their joint efforts and in honour of Earth Day, they are offering special discounts to welcome new clients into the eco-conscious community. Easydry customers will receive a 10% discount off the Net Zero Now platform for the first year.
Customer Success Stories: Real Impact in Action
OB-1 Hair Salon, a shared client of Easydry and Net Zero Now, exemplifies the tangible benefits of the partnership. Salon owner Lorraine Naughton highlights the importance of Easydry's B Corp certification and the value of embarking on a Net Zero journey, showcasing the environmental and social impact of our collaborative efforts. She says: “We at OB-1 use Easydry towels for so many reasons. One of the main reasons is that they are B Corp. And being a B Corp company stands for so much, socially and environmentally. We are also thrilled to work with Net Zero Now to help develop a route to Net Zero for our salons.”
Working Towards Net Zero Salon goals
Emma Reilly, Marketing Manager at Easydry, and Emily Tradd, Head of Partnerships and Customer Success, both emphasise the critical role of the partnership in enabling salons, spas, and hotels to navigate the path to sustainability more smoothly. By integrating Easydry's innovative products with Net Zero Now's expertise, we are setting a new benchmark for eco-conscious practices across the industry.
Emma Reilly, Marketing Manager at Easydry, says: "Our clients and community care about the environmental impact of their businesses and the products they use, we help empower them to make sustainable choices that benefit their businesses, their employees, their customers and most importantly the planet. This is why we are delighted to work with Net Zero Now, in offering Easydry customers a simple way to calculate their carbon footprint and find out how they can work to improve it."
Emily Tradd, Head of Partnerships and Customer Success, highlights: “This partnership promises to make the route to Net Zero much easier for many hair and beauty salons, hotels and spas. Most businesses are now acutely aware that they need to take action in the face of the climate emergency, but they often don’t know where to start, or believe that the process is much more difficult and time consuming than it actually is. Easydry provides innovative products to their customers to help them be as sustainable as possible, Net Zero Now can reduce the burden of sustainability management, and bringing the two offerings together is a massive step forward in catalysing decarbonisation among many of their clients.”
Join the Movement: Become a Net Zero Salon
For salons eager to explore the journey towards becoming a Net Zero business, click here to get in touch with the team at Net Zero Now.
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